Thursday, November 30
With the development of courses for juniors well under way, The First Tee is looking to do something far more ambitious.
Some 200 attendees at Golf 20/20: Vision for the Future – including a steering committee of industry leaders who met in June and September – are expected not only to help establish goals but to figure out how to achieve them.
The speculation has ended regarding two of the game’s more interesting young pro prospects, Matt Kuchar and Aaron Baddeley.
Scott DeSerrano, a former Oklahoma State University standout, played in 1992 on what was then the Nike Tour, but was unable to retain his playing privileges.
Sound like a sales pitch? It is – for the PGA Tour. And one of its chief salesmen is Tom Wade, senior vice president for corporate marketing and business development for the Tour.
Tournaments, players, sponsors and charities all have varying needs, objectives and challenges. Luckily, they can all turn to one group for the answers – the tours’ tournament or sponsor associations.
It should not surprise anyone with even the slightest knowledge of golf that Tiger Woods does just as well off the course as he does on it.
At first blush, it doesn’t seem to make a lot of sense for an international energy company to spend more than $10 million a year on professional golf endorsements and sponsorships.
The Buy.com Tour’s first visit to Dothan, Ala., proved profitable for native son Spike McRoy. His second tournament victory of the year was worth $99,000 and restored him to the PGA Tour.
Golf is so attractive to sponsors and advertisers because you have to have some money to play. And those who play largely are those who watch.
JCPenney announced in October it was ending its relationship with the LPGA Tour.
In a crass sense, golf and American commerce have taken an old Madison Avenue cliché – “sex sells” – and tweaked it to describe the uniqueness of their own relationship.
To some observers, being a golf title sponsor might seem as simple as cutting an annual $2 million to $3 million check for prize money and another $2 million to $3 million for television advertising.
Kevin Ilges, director of sponsorships and events at Shell Oil Co., likes to work efficiently. Which explains why, when it comes to marketing, his sport of choice is golf.
Davis Love III charged from behind with an 8-under 64 on Dec. 3 to overtake Tiger Woods and Sergio Garcia and win the Williams World Challenge.
A week that began with doubt ended in joy for the champions of the Polo Golf Junior Classic Nov. 25 at Walt Disney World Resort’s Magnolia Course.
As a spectator at the PGA Tour Qualifying Tournament, he was revisiting his demons and reaffirming his triumph over the forces of evil. “The Q-School is a dangerous place to be,” said Jerry Smith, who has played in enough of them to know.
Ping announced its quality control measures have been certified by the International Organization for Standardization (ISO) – making it the first U.S. golf equipment company to earn the designation.
Scientists theorize a massive meteor annihilated the woolly mammoths. Similarly, the monetary meteor that recently smacked the Internet sector threatened to financially obliterate Mammothgolf.com.
The most popular iron shaft among today’s touring pros was invented way back in 1941. Yes, the Dynamic steel shaft by True Temper is about to celebrate its 60th birthday.
Gen-X Sports leading contender in bankruptcy auction
Key season ahead for online sales
It began in Manassas, Va., at the Presidents Cup, moved to Orlando, Fla., continued on to Atlanta, and from there included stops in Spain, London, Thailand, Hawaii, California and finally here in the Southern Hemisphere.
All the votes are in at Florida headquarters. We have counted and recounted ballots, butterfly and otherwise. Then we counted again by hand and, finally, did whatever we wanted.
T earDrop Golf announced plans Oct. 18 to merge with a privately held Toronto company – Gen-X Sports
There was only a hint of caution in Wall Street’s assessment of Callaway Golf Co.’s decision to market a nonconforming driver in the United States.
Ely Callaway, the feisty patriarch of Callaway Golf, does not know Robert Erb. “I’ve never heard of this guy,” Callaway snorted as he sat in his office.
Callaway’s decision to sell nonconforming drivers in the United States raised the hopes of retailers seeking a sales spike and drew hisses from competitors.
Padraig Harrington said he wasn’t accustomed to a seemingly comfortable final-round lead, but he sure took advantage of the situation.
Karrie Webb beat Dottie Pepper on the first playoff hole Oct. 22 to win the AFLAC Champions tournament and clinch LPGA player of the year honors for the second consecutive year.
Turnabout was fair play if you were an American on a beautiful, sun-splashed Friday afternoon at the Presidents Cup Oct. 20.
On the team bus returning from the course after the United States had pitched a shutout in Thursday’s foursomes, Ernie Els demanded the attention of his International teammates.
It was show time at the Old Overton Club. And what a show this three-act performance proved to be.
U.S. wrests Presidents Cup in peaceful Bull Run blowout
Gregg Grost announced in March that after 15 years as men’s golf coach at the University of Oklahoma he was retiring at the end of the season.
This year in women’s NCAA Division I golf, a record number of players will compete in postseason play.
Florida Southern College is alive with the past, yet breathes the future.
While the rest of the European Tour was chasing Ryder Cup points, Romero ran away with the tournament.