Companies collide for unique offering
Wednesday, November 18, 2009
Meet Company #1: Keri Golf has taken golf, travel and fashion and meshed them into a chic, stylish brand of golf cart and stand bags, totes and head covers. The products are all uber feminine, boldly patterned and elegantly finished. Their eye-catching style and well-priced products have helped to put these bags in a league of their own. Keri Golf’s popularity continues to grow and having a few high-profile players on the LPGA sporting them doesn’t hurt their brand awareness. Christina Kim, Michelle McGann and Se Ri Pak are all supporters of this brand.
Enter… Company #2: Adams Golf is one of the industry leaders for high-performance and technologically-innovative golf products. Known best for its Idea Hybrid Irons, Adams Golf hybrids are played by more Tour pros than any other hybrid on the market.
Company 1 + 2 = Keri Golf has partnered with Adams Golf to create a stylish golf bag with popular golf equipment, and the possibility of enjoying golf in style.
The result: Adams Golf Women’s Idea A7OS Keri Sport 14-piece set
Keri Golf is offering an exceptionally stylish cart bag that features external tee holders, interior pockets for balls, cell phones and wallets, and a unique shoulder-strap system with a recessed well on the cart bags for a streamlined look. The collection will consist of a new lighter-weight construction and sophisticated shades of brown, ivory, blue and pink in prints ranging from bold florals to modern geometrics.
The equipment will consist 14 Adams clubs. The Speedline Driver and the Idea a 7OS clubs
(3 FW, 5 FW, 7 FW, 4, 5, 6 hybrids and 7, 8, 9 irons and PW, SW, CH and putter). The set was designed for the astute female golfers who want to play better and want the latest in golf club design. The set, Adams Golf Women’s Idea A7OS Keri Sport 14-piece, retails around $1,000.