Titleist to offer Scott's TVD-K as custom option
Sunday, May 5, 2013
Buy Adam Scott’s 60-degree Titleist wedge, bury a myth.
The Titleist Vokey TVD-K lob wedge used by Scott to win the Masters has been added to the custom offerings at Vokey WedgeWorks (www.vokey.com). Just as important as the availability, though, is the realization that Scott negotiated the firm turf of Augusta National Golf Club with a wide-soled wedge that featured a generous 10 degrees of bounce.
Sound preposterous? It’s true. Scott’s TVD-K wedge was a 10/60.
Those who believe virtually all touring pros use lob wedges with little or no bounce are simply dead wrong. In fact, the high-bounce TVD-K is Titleist’s second-most popular grind on the PGA Tour, behind the TVD-M, which incorporates moderate bounce.
Jason Dufner was the first Titleist staff member to use the TVD-K in competition, and others have followed.
Generally speaking, high-bounce wedges are preferred by golfers with steeper swing planes and mid-bounce wedges are better suited for players with shallower swing planes.
The fundamental Titleist wedge philosophy, however, reflects individuality.
“We don’t believe that one wedge can work for everybody,” explained Vokey marketing manager David Neville. “Golfers play shots differently.”
Scott first used the wedge to win the Australian Masters. Then he won the slightly larger version of the Masters.
“It is very versatile, and I never felt intimidated (by tight lies) here at Augusta,” Scott said of the TVD-K, which is designed with enhanced camber (roundness) at the sole.
Three TVD-K wedges (60, 58 and 56 degree) are available through WedgeWorks.
The base retail price is $160, and many wedges end up costing about $200 with customization and personalization. Options include hand stamping and paintfill, grips, shafts, ferrules, shaft bands, laser etching (initials or names), swingweight adjustments, loft and lie adjustments.
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