When the 2011 PGA Tour season kicks off Thursday, Graeme McDowell will be lacing up a new pair of shoes.
McDowell signed a multi-year agreement with Danish footwear maker Ecco. He will be featured in global marketing and advertising initiatives supporting the Ecco Golf Collection, and appear at company functions.
“I had a lot of success last year and that led to some great new opportunities in terms of my equipment,” McDowell said in a statement to be released Jan. 6. “When it came to footwear, partnering with ECCO was the best choice. The leather quality is quite amazing and the comfort is way beyond anything I’ve experienced before. I’m really looking forward to getting out on the course and experiencing the difference it makes in competition.”