Titleist 910D2: The first adjustable Titleist driver offers independent adjustments for loft and lie with changes to the hosel to fine-tune accuracy and performance. The driver is weighted for stability with a low and deep center of gravity for a medium-high launch with medium-low spin. Titleist also has a 910D3 driver.
Callaway Diablo Octane: This new clubhead contains Forged Composite, a new lightweight carbon fiber material that was developed in concert with Lamborghini. This material is combined with titanium (clubface and part of the body). This weight saved by the Forged Composite allows designers to reposition weight around the clubhead. Callaway also has a new Razr Hawk driver.
Tour Edge Exotics XCG-4: This is one of the lightest drivers on the market, with 276-gram and 310-gram models available. It has carbon-sole inserts that allow 27 grams of weight to be moved to the sole in the form of tungsten weights. The club has a titanium clubface and sole with an amorphous carbon crown.
Nike VR Pro: This driver uses STR8-FIT Tour adjustable technology to help fine-tune performance, with 45 yards of variation available through hosel changes. The variable compression chamber is designed to provide greater speed at impact at more places on the clubface. Nike also has a SQ MachSpeed Black Driver.
Ping K15: Designed to go straight and high, this club has a low and deep center of gravity for maximum forgiveness on off-center hits. This is the most forgiving of the Ping drivers bearing the number 15 in the name, compared to i15 and G15.
TaylorMade R11: Yes, it’s white on top, but it might be the red disc on bottom that has more significance for players. A twist of that button allows the club’s alignment and lie to be adjusted independently of the loft, which can be adjusted at the hosel. The club also has weights that can be adjusted to make it three ways to change the clubhead. TaylorMade also has a new Burner SuperFast 2.0 driver.
ORLANDO, Fla. – The 2011 PGA Merchandise Show wrapped Saturday afternoon, capping three days of golf equipment, apparel and gadget debuts. Tour players like Nancy Lopez, Greg Norman, Natalie Gulbis, Matt Kuchar and Paula Creamer mingled among a packed house of show-goers, occasionally hopping onstage or picking up a microphone to talk about everything from major titles to golf equipment (signing autographs and posing for photos along the way). As Orange County Convention Center clears out, take a look back at Golfweek’s extensive Show coverage to make sure you didn’t miss a bit of the action.
For a one-stop shot that includes videos, blogs, galleries and more from the week, check out our complete coverage page.
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New equipment, particularly drivers, attracted a lot of attention during the Show. Check out a sampling of the newest sticks on display at booths dotting the showroom floor and tents set up at the indoor driving range that spanned one end of the convention center.
Callaway models strut down the runway to loud music, tossing free gloves, balls and assorted apparel into the crowd.
Canterbury Golf displays a rack of colorful belts at the front of its booth. The apparel company based out of Toronto introduced the silicone strap belt to the Show this year in 10 different colors (which bear names like licorice, tangerine and bubble gum).
Pukka Headwear’s booth consisted of shelves of hats with custom-designed color combinations and logos. The company’s hats are not inventory-based, and customers are able to choose exactly the colors featured on the hat’s stitching, eyelets, buttons and panels.
Life is Good features a line of golf-specific clothing that includes t-shirts with its main character, Jake, playing golf.
Life is Good’s golf line, which debuted eight years ago, features gloves, hats, balls, water bottles, towels and t-shirts. The line is carried in roughly 1,000 pro shops nationwide.
The Garb apparel line features sports-inspired clothing for infants, toddlers and children. Garb carries golf- and tennis-specific clothing, as well as clothes with college, NASCAR, NBA and NHL logos.
Golfstream Shoes feature either molded soles or replaceable soft spikes and have a lightweight, flexible feel. New styles include, from left, the spike sandal, spikeless sandal, sporty waterproof and two-strap sandal with a molded sole.
Swedish clothing brand Abacus places the majority of its focus on functional, breathable outerwear. Abacus will outfit the European Solheim Cup team for the third straight year when the event is contested at Killeen Castle in County Meath, Ireland, and team apparel will be unveiled June 7.
Bridgestone: The club and ball company uses simulators on the floor of the PGA Show to help in its ballfitting of players.
X Golf i2: This full-swing simulator uses mulitiple sensors and cameras and incorporates a moving floor that mimics uphill, downhill and sidehill lies.
X Golf i2: The auto-adjusting floor includes sensors and an automatic teeing function that doesn’t require bending over to tee the ball.
High Definition Golf: These full-swing simulators incorporate 3D modeling that combines digital images, satellite data and geophysical data to create a realistic landscape.
Full Swing Golf: With a 210-inch widescreen and 1080p resolution, this full-swing monitor offers realistic launch conditions.
The 3D Golf Course Enterprise package: Made for use on iPads and iPhones, this 3D Golf Course navigation software uses HD imagery, 3D mapping data and Microsoft Bing Maps cloud environment to accurately show the view of a golf course.
Accusport VectorX: This simulator uses two images of the ball shortly after impact to provide important data, displaying that information in an easy-to-understand dashboard format on the screen.
JC Video Motion Analysis Arc-20: This complete system for golf teachers uses camera-based technology built onto an easy-to-move cart. The program provides instant feedback about a golf swing that can be shown to the student.
Optishot Infrared Golf Simulator: This affordable full-swing simulator measures the clubhead to provide realistic ballflight, and the information is presented on a home computer or laptop.
aboutGolf Sim Surround: This full-swing simulator offers realistic launch conditions with a cinema-quality 3D environment.
Blair O’Neal, star of Golf Channel’s “Big Break” and Futures Tour pro, hits balls at the Cobra-Puma booth on Demo Day at the 2011 PGA Merchandise Show.
View of the Bridgestone booth on Demo Day of the 2011 PGA Merchandise Show.
Orange County National in Winter Garden, Fla. was buzzing with plenty of equipment companies and players to test the waters on all of the new clubs at the 2011 PGA Merchandise Show.
View of the Adams Golf booth on Demo Day of the 2011 PGA Merchandise Show.
Lexi Thompson hits balls at the Cobra-Puma booth on Demo Day of the 2011 PGA Merchandise Show.
View of the bustling TaylorMade booth on Demo Day of the 2011 PGA Merchandise Show.
View of the chipping area at the Titleist booth on Demo Day of the 2011 PGA Merchandise Show.
A golfer hits the new white TaylorMade R11 driver on Demo Day of the 2011 PGA Merchandise Show.
A player tests out hybrids at the Adams Golf booth on Demo Day of the 2011 PGA Merchandise Show.
Lexi Thompson laughs while hitting balls at the Cobra-Puma booth on Demo Day of the 2011 PGA Merchandise Show.
A disc jockey plays music at the Cobra-Puma booth on Demo Day of the PGA Merchandise Show.
Lexi Thompson at the Cobra-Puma booth on Demo Day at the 2011 PGA Merchandise Show.
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Golfweek.com hit the ground on opening morning to find the pulse at this year’s Show. Check out the video blog.
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Apparel companies brought out their best and brightest this week, displaying everything from hats to belts to outerwear. With apparel lines geared specifically toward men, women and even children, no player was left out.
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Golfweek’s fashion editor Ashley Crain spent the week at the many apparel booths on the show floor. Check out her blog posts on everything from iconic brands like Ashworth to the trendy Catwalk Performance Artwear.
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TaylorMade-Adidas CEO Mark King is lobbying for a new set of rules to make the game easier for beginners and recreational players, like using 15-inch cups. He told Gene Yasuda his story.
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Computer screens and simulators displayed technology designed specifically for golfers. Whether you want to hit balls at a simulated Pebble Beach or work on your game and your gear, chances are there is a model for you.
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Merchandise Show week began Wednesday with Demo Day. Check out a visual recap of the giant driving range party, where hundreds of PGA pros the chance to test new technology each year.
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Lexi Thompson was one of a handful of stars who turned out Wednesday for Demo Day at the PGA Show. Golfweek got an exclusive interview.