Equipment

Titleist Velocity Golf Ball

Titleist Velocity golf balls
Titleist Velocity golf balls (Titleist)

As the name implies, the Titleist Velocity golf ball is about speed, distance and booming the ball off the tee and down the fairway. For 2016, Titleist has updated the Velocity in an attempt to make it even faster.

The two-piece Velocity has been designed with a new core, called the LSX core, that is larger than the core in the previous version of the ball.

“The core is the engine of the golf ball,” said Scott Cooper, Titleist R&D product development manager. “We’ve made the core of the new Velocity even larger, 1.575 inches in diameter, and it’s got more fast rubber in it.”

By making the core larger, Titleist had to make the NAZ2 Surlyn cover thinner. Cooper said the cover and its 328-dimple, spherically-tiled tetrahedral design help to reduce spin.

“A lot of players who are looking at distance balls like this are not looking at greenside spin, but the thing that Velocity has going for it is that it’s our highest-launching product off a half-wedge,” Copper said. “So it’s going to have a more-vertical angle of descent.”

That means players might find it tougher to hit low chips that check and stop quickly with a Velocity ball than it would be with a Titleist Pro V1 ball. Pitch shots may stop quicker than golfers might expect from a distance-oriented ball.

Finally, after surveying Velocity-playing members of Team Titleist online, the company is making the third-generation Velocity available in traditional numbers (1-2-3-4) and the four most-popular double-digit combinations (00-22-77-99).

The new Titleist Velocity will be in stores starting Jan. 27 and cost $27.99 per dozen.

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