2013 PGA Merchandise Show

Q&A: Dick Rugge, outgoing USGA technical director

Dick Rugge is calling it quits this week as the USGA's senior technical director. He was an executive at TaylorMade when the USGA hired him to oversee golf equipment testing procedures, and led a team of 18 full-time employees.

FootJoy goes minimal with M:PROJECT

The minimalist footwear movement has gained another major advocate: FootJoy. The concept, which first gained popularity in running, preaches shoe design and construction that enables the foot to move as if it was essentially barefoot.

Ogio's new golf bag patterns turn heads

When Ogio decided to add abstract patterns to its color lineup, the company did more than splash some paint on a canvas. It got creative. New patterns for Ogio’s golf bag and golf bag travel products include patterns that require a double-take.

PHOTOS: Day 2 from the PGA Merchandise Show

Check out images from Day 2 of the PGA Merchandise Show.

Club guru Ed Mitchell: 50 Shows and counting

Ed Mitchell, maker of Steelclub loft and lie machines, became a club professional in 1962 and has attended somewhere in the neighborhood of 50 PGA Merchandise Shows.

Titleist debuts next-generation Pro V1, V1x

Titleist’s newest Pro V1 golf balls are ready to hit retailers’ shelves this week, promising more distance, softer feel and more durability in a tour-proven ball that already has won seven professional golf tournaments around the world.

PGA Show set for 60th rendition

The 60th version of the PGA Merchandise Show will be held Jan. 24-26. More than 41,000 golf industry professionals and 1,100 vendors from 75-plus countries are scheduled to attend.

New leadership: PGA's search for Bevacqua

Golfweek interviews key personnel involved in the hiring of the PGA of America's new CEO and reveals how Pete Bevacqua emerged as the best man for the job.

Backweighting undergoes a revival

Backweighting will be seen in abundance at the PGA Merchandise Show. Sometimes called counterbalancing, backweighting is nothing new. It has been a part of the game for decades – clubmakers place lead or some heavy material in the butt end of the shaft to alter the feel and balance point of a club.

Sorenstam opens with grow-the-game message

Under the bright lights of the PGA Show’s big stage at the Orange County Convention Center, the theme of this week became apparent as Annika Sorenstam spoke: Find ways to grow the game.

LPGA unveils eight-team, biennial Crown Cup

The LPGA unveiled a new international team event at the PGA Merchandise Show. The International Crown will feature four-player teams from eight countries, competing over four days for the title of world’s best.

Bright ideas: Colorful, low-spin drivers highlight '13

Drivers – colorful and with lower spin – offer plenty of options for 2013

An abundance of driver adjustability

For 2013, adjustable drivers dominate the landscape. For the first time, every major golf equipment manufacturer will showcase at least one adjustable driver at the PGA Merchandise Show, Jan. 24-26 in Orlando, Fla.

New Callaway driver goes Xtreme

Callaway is introducing a driver - the Razr Fit Xtreme - and preaching a club-fitting philosophy that is different than driver developments from several other companies.

TaylorMade unveils RocketBladez irons

The TaylorMade golf club family is expanding, as RocketBallz has a sibling for 2013 called RocketBladez.

Titleist introduces 913 hybrid, fairway wood

Titleist's new 913 driver has made an early appearance on Tour with the likes of Rory McIlroy, and now you will see more of the 913 fairway and hybrid line as well.

Nike launches cavity-back VR_S Covert driver

The new adjustable VR_S Covert driver is the most distinctive club ever released by Nike Golf. The head is a deep red. The loft can be changed from 8.5 degree to 12.5 degree.

G25 is next up in Ping's G series evolution

Next in the evolution of Ping's G series: the new G25. At the PGA Merchandise Show on January 24-26 in Orlando, Fla., Ping will showcase this new line. Bubba Watson has switched to the G25, as has fellow Ping staffer Hunter Mahan.

Adams goes white with Super S, Super LS lines

More white golf clubs were coming. Everybody knew it. Now here they are for 2013 -- white-headed metalwoods from Adams, joining the parade of white drivers, fairway woods and hybrids introduced by TaylorMade in 2011.

Wilson unveils D-100 family

Wilson’s new family of Staff D-100 golf clubs includes irons, drivers, fairway woods and hybrids for both men and women. It has been years since Wilson staged an introduction this comprehensive.

Demo Day 2013: Adams Golf

We sat down with Michael Fox of Adams Golf to talk about new products for 2013.

Demo Day 2013: Cleveland Golf

Brian Schielke and Jeff Brunski of Cleveland Golf introduce three products for 2013.

Demo Day 2013: Callaway

Callaway's Alan Hocknell and Odyssey's Austie Rollinson break down three new products for 2013.

Demo Day: NBA star Alonzo Mourning

Former Miami Heat star and current team executive Alonzo Mourning hit tee balls at the Nike Golf booth during Demo Day on Wednesday.

Demo Day: MLB star Ken Griffey Jr.

Former Seattle Mariners and Cincinnati Reds star Ken Griffey Jr. spent time at the Nike Golf booth at Demo Day to show off his lefty swing.

Demo Day: Music superstar Javier Colon

The Voice winner Javier Colon spent time at the Nike Golf booth to hit some balls, showing off his lefty swing.

Demo Day 2013: Bridgestone

Dominick Selfa of Bridgestone Golf introduces three lines of golf balls that the company is showcasing at the 2013 PGA Merchandise Show.

Demo Day 2013: Mizuno

David Gregory Llewellyn, Golf Club R&D Manager for Mizuno, talks about three products being shown at the 2013 PGA Merchandise Show.

Demo Day 2013: Titleist

Steve Pelisek, General Manager of Titleist Golf Clubs, talks through three new products for 2013.