Trend Watch: 59 Belts

Rory McIlroy wearing his 59 belt and buckle.

Rory McIlroy wearing his 59 belt and buckle.

photo

Mike Weir swings in style with his 59 belt.

59 Belts was an idea brewed up in 2006 by Trevor Derrheim, a teaching professional from Las Vegas. He noticed fashion trends were changing with professionals and juniors. Derrheim’s company was already about a year and half into the process and development on its products when Anthony Kim’s flashy belt buckle hit the scene (2008 at the AT&T), which was perfect timing because he had his about ready to fly off the production line. Derrheim’s belts and buckles are manufactured and produced in California.

The Product…

All the buckles are individually milled from stainless steel, which is exactly how a Scotty Cameron putter is made, and customized to the consumer’s specs. 59 Belts pride itself on being unique and high-quality, and they ensure longevity in the products. Orders can be placed at www.59belts.com.

“The Switch,” which is the newest addition to the collection, allows players to match the belt color to outfits. The buckle has removable magnetic logo which is interchangeable with any of their belts. “The Switch” comes with a buckle, logo set, a belt and the 59 Tour travel pouch. This versatile belt runs $175. Other 59 designs start at $220 (buckle only) and custom belts start at $250.

Who’s rockin’ it?

Although 59 Belts does not currently sponsor any players, the company has quite a following the LPGA and PGA Tour, as well as with college and junior players.

LPGA:

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Paula Creamer celebrates in her customized pink PC 59 buckle.

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Daniel Chopra looks sporty in his unique and customized buckle.

  • Suzann Petersen
  • Lorena Ochoa
  • Paula Creamer
  • Jeong Jang
  • Yani Tseng
  • Jill McGill
  • Se Ri Pak
  • Vicky Hurst
  • Annika Sorenstam (who work 59 belts exclusively during her retirement season)

PGA:

  • Mike Weir
  • Daniel Chopra
  • Chez Reavie
  • Tommy Armour III
  • Rory McIlroy
  • Danny Lee
  • Dean Wilson
  • Paul Casey
  • Brian Gay

Note: Mike Weir also ordered 38 buckles in the last month for rock band Nickleback, BYU Alumni and Fairfield Stags.

Amateurs:

  • Rickie Fowler
  • Jamie Lovemark
  • Drew Kittleson
  • Billy Horschel
  • Morgan Hoffmann
  • Jane Chin
  • Cameron Peck
  • Sam Cyr
  • Sam Saunders
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