Ryan Moore: A style of his own

Ryan Moore at the 2010 Masters.

Ryan Moore at the 2010 Masters.

PONTE VEDRA BEACH, Fla. – Ryan Moore follows his own set of rules when it comes to golf. From his clubs to his clothes, Moore’s style has become the topic of some serious golf fashion debates.

Moore is one of the few players who chooses not to have a corporate apparel sponsor. He enjoys being free to wear what he wants.

“I like to have fun with what I wear on the course,” Moore told me at TPC Sawgrass earlier this week. “I’ve toyed with the idea of having an apparel sponsor, but it’s really nice to have the freedom.”

In December 2009 Moore struck a unique deal with Scratch Golf, an up and coming golf company best known for their custom fit clubs. Somehow Scratch Golf found its way into Moore’s hands and he hasn’t looked back.

“Ryan fell in love with the clubs but we couldn’t logistically afford to have a top-50 player on our staff,” said Scratch Golf representative Bryan Harris. “It’s an interesting relationship because instead of paying Ryan to play our clubs he became part owner of the company.”

The deal worked well for both parties and truly validates how much Moore loves these clubs.

Scratch Golf has also been working to amp up its gear including new hats and soon-to-be available shirts, which feature Moore’s signature flair.

“Ryan obviously has a definitive style and we’re developing new products with his touch,” Harris said. “His style is definitely permeating through the Scratch brand. We know he likes to have his own style so we are working with him on that.”

The Masters proved that Moore’s style is unique and playful. People were buzzing with his homage to Bobby Jones.

“It was great. I loved it,” Moore said. “I had a lot of great responses. With it being the home of Bobby Jones and the tournament and the place he started, it was to honor him. I love the old, classic golf look – ties tucked in, white button down shirts.”

So, whether you’re a fan of Ryan Moore’s fashion or you think he should take a page from Rickie Fowler’s childhood Halloween costume (Freddie Couples tribute), you can’t blame a guy for trying to spruce up the fashion scene.

“There are a lot of guys who all look the same,” Moore said. “The game has lost a lot of character with golf fashion. I like to wear some outfits that you might have seen in the 50s, 60s or 70s.”

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