'University Day' a great idea from the PGA Tour
LA QUINTA, Calif. – PGA Tour rookie of the year Rickie Fowler will make his 2011 debut at next week's Farmers Insurance Open. He'd better pack plenty of orange, which he wears head-to-toe on Sundays.
He's going to need an extra set for this Saturday.
That's because the third round at Torrey Pines will be "University Day." The PGA Tour has requested that players wear their school colors that day, a player manager told Golfweek.
Torrey Pines is where Fowler's final-round tradition of wearing orange first gained national attention. Fowler was an amateur when he made the cut at the '08 U.S. Open. On the final day, he sported a pair of orange pants that he'd bought at a thrift store.
"University Day" is a great idea for a couple of reasons. Anything that breaks up the routine on the PGA Tour is a good thing. Seventy-two holes, week-in and week-out, can get pretty repetitive. I hope the Tour thinks of more ideas like this.
Second, it helps fans better connect with players. Many fans know Tiger Woods went to Stanford and Fowler went to Oklahoma State. But the casual fan may not know the alma maters of lesser-known players. A Tennessee Tech fan watching on Saturday would get a thrill seeing TTU alum Scott Stallings sporting the school colors, and might become a bigger fan because of it.
"University Day" also will help college golf programs. The low scorer on Saturday will earn $15,000 for his alma mater's golf team.