G/Fore introduces golf shoes called The Gallivanter
G/Fore is known for its colorful golf gloves. This year brings a line of fashionable golf shoes for the Beverly Hills, Calif.-based company. G/Fore founder/designer Mossimo Giannulli (the man behind Mossimo apparel) has combined his passion for fashion and style into golf products.
"We wanted golf shoes that weren't too athletic, but ones that performed well and had style," said Jeff Greene, G/Fore's vice president of U.S. sales.
The Gallivanter golf shoes is pre-treated, water-resistant suede with a rubber outsole. The flex grooves are positioned one the soles for natural foot movement throughout the golf swing. The shoes have a wider fit to allow for more comfort on and off the course.
Throughout 2014, G/Fore plans to expand the collection to include shoes made of wool, microfibers and various leathers. The company also plans to add a variety of golf accessories such as hats, belts and socks.
"We're all about stylish approach from head to toe – both on the course and off," Giannulli said.
The Gallivanter shoe, available in 15 colors, will be available in July. Cost: $240.