The newest Cobra collectible driver is a green BiO Cell model in celebration of the year's first major championship, the Masters.
Fujikura is about to introduce a graphite iron shaft called the Pro 95i. The construction of this 95-gram shaft easily will allow clubmakers to build graphite-shafted irons of the same length and swingweight as irons with conventional steel shafts.
Bubba Watson used a pink Grafalloy BiMatrx Tour Prototype shaft in his Ping G25 driver in winning the Northern Trust Open.
Three of five lanes on Interstate 405, the major artery around L.A. that leads to Riviera, will be closed during the day, and all five will be shut at night. The 405 normally accommodates more than 300,000 cars per day, according to LA Metro. Uh-oh.
On Jan. 1, 2016, the anchored putting stroke will be abolished under the Rules of Golf. Golfers who anchor their putters will be forced to adopt alternative methods. The big question: What are the options?
We're assuming 2014 U.S. Ryder Cup captain Tom Watson's age hasn't seriously come into question -- but with young PGA Tour players thriving, here are a few ways that could change for any of us.
Thomas J. O’Toole Jr., whose golf chops include caddie, rules expert and course-setup man, was elected as the 63rd president of the USGA.
Under the new Thomas O'Toole Jr. administration, a third responsibility of the USGA will be greatly emphasized in 2014. In a word, it is accessibility. O'Toole talked about increasing the number of golfers, making the game more enjoyable, and revitalizing the economic health of the sport.
With a ceremony scheduled as part of this summer's U.S. Open at Pinehurst, the USGA announced Friday that Payne Stewart will be honored posthumously this year with the association's highest honor, the Bob Jones Award.
Smartphones once again are front and center in golf, thanks to an announcement Thursday by the U.S. Golf Association that distance-measuring devices will be allowed in all USGA amateur championships.
Dan Stone, Titleist's VP of R&D, shares his transition from airplanes to golf clubs: One day he was designing flight controls for the C-17 military transport plane; the next he was figuring out where to place tungsten in an iron head.
Tom Olsavsky, 50, sent a few shock waves through the Carlsbad golf community when he decided in late October to move to Cobra -- yet he isn’t promising immediate changes.
Dave Schnider’s story is typical of many young golfers: “I woke up one morning and realized I had to get a job.” That was after four years playing at San Diego State.
Don Brown, with an undergraduate degree in metallurgical engineering and masters degree in materials engineering, was working on a doctorate when he decided to step into the working world with True Temper.
Full Swing is proud of its image quality, and vice president of sales and marketing Chad Coleman likes to focus on accuracy: "How real is it? How much is this like my outdoor game?"
Brian Bazzel, 39, is director of product creation for TaylorMade -- focusing heavily on metalwoods, where TaylorMade's roots began in 1979 as a metalwood company.
Mitsubishi Rayon president Tsutomi Ibuki moved to California in 2013 to work closely alongside Mark Gunther, a testament to the importance of the U.S. market and the PGA Tour.
The world of golf needs the energy and ideas and innovation that are part and parcel of the PGA Merchandise Show.
Miura, the Japanese manufacturer known for forged irons and wedges, has introduced its first new blade iron in nearly seven years -- the forged MB001.
Bridgestone's booth at the 2014 PGA Show stayed consistently jam-packed, thanks to a revolutionary putter named True Balance and a new golf-ball formulation called Hydro Core technology.
Cleveland has expanded its 588 family into metalwoods, with a new 588 Custom driver available Feb. 7 alongside the 588 Altitude driver introduced in November.
Ping introduced its Ketsch putter at the PGA Merchandise Show, a club named after the town in Germany where Ping maintains its headquarters for that country.
Phil Mickelson showed up in Abu Dhabi in January with a new 18-degree X2 Hot Pro hybrid in his bag. He tied for second.
The Adams Golf XTD Cross Cavity is a multi-material iron. In the middle of the back cavity is a flexible damper that helps shorten the duration of sound waves. This means less vibration.
A new member of the Tour Velvet family was released at the PGA Merchandise Show. Called Tour Velvet Super Tack, the grip will be available March 1 in retail outlets.
Mark King, chief executive of TaylorMade Golf, says about a dozen golf courses are poised to target growing the game by adding 15-inch cups – more than triple the diameter of the 4.25-inch cups players are used to.
Raleigh’s Jim Hyler, who would become the USGA’s president in 2010, was among a visionary, influential group that delivered the first Open to tiny Pinehurst.
TaylorMade Golf pledged $5 million Tuesday evening to foster the growth of the game of golf in a five-year effort will be conducted under an entity called Hackgolf.
The Dynamic steel golf shaft was introduced in 1942. Today, 72 years later, it is still manufactured by the same company, True Temper, and remains the most popular iron shaft on the PGA Tour.
Fujikura’s MCI (Metal Composite Iron) shaft recently became widely available through the certified network of Fujikura dealers. This iron shaft is a blend of graphite and steel. The objective is better balance, feel and stability.
UST vice president and shaft designer Mike Guerrette says the company has finally mastered the ovaling process – just ask five-time major winner Ernie Els.
John Ward, a veteran sales executive with TaylorMade-Adidas Golf, was named president of Adams Golf in June 2012. After 1 1/2 years at the helm, Ward offers candid observations about his company, the state of golf and the future of the game.
TaylorMade’s new JetSpeed driver offers another choice to touring pros, as have Tour Preferred MB irons and the Tour Preferred X golf ball as the PGA Tour spent two weeks in Hawaii.
At the Hyundai Tournament of Champions, Nike’s Scott Brown played the new RZN Platinum golf ball, while Russell Henley used the new RZN Black ball.
Golfweek Senior Writer James Achenbach has seen his fair share of innovation in his career, but says 2013 showed him superior new golf clubs and balls are all around us. They exist to service the dreams and fantasies of golfers young and old.
The companies that partake in the annual Industry Cup are in business to make money, but they also make it their business to benefit the game by adding to the fun and enjoyment.
Pat Dempsey is a prominent example of someone who discovered golf later in life. Dempsey, 56, of Sunland, Calif., came into the game at age 39 and quickly became involved as a spokesman, advocate and businessman.
Tiger Woods switched into a Nike VRS Covert 2.0 Tour driver -- and also went from a 73-gram Mitsubishi Diamana White Board to a 103-gram Blue Board.
Behind the team of Frank Firman, Greg Cesario, Pete Roberts and Joe Ryon, TaylorMade became the first team to win the Industry Cup title since Golfweek took over the event four years ago.
Titleist engineer Grant Martens is 150 pounds soaking wet, but managed to win the Long Drive competition at the Industry Cup at Oak Creek GC in Irvine, Calif.
Rory McIlroy spoke frankly at Nike's recent Innovation Unleashed event in Las Vegas -- as did Nike Golf president Cindy Davis.
Wilson designs its irons in three categories: Feel, Control and Distance. The Wilson Staff C 100 is the centerpiece of the Control category.
Big Bertha is back. Callaway Golf will use the famous name for two new drivers and a line of fairway woods for 2014.
The Wilson Staff D 100 ES, a long-distance combination set of irons and hybrids is being introduced because a distance-producing 6-iron doesn’t mean much if a golfer isn't hitting the center of the face.
The Nike VRS Covert Forged irons are the company's first forged iron with its high-speed NexCOR face, which Nike says uses variable face thickness to amplify trampoline effect.
Nike Golf’s Mike Taylor listened to countless touring pros as they explained what they liked and wanted in wedges while he developed the VR X3X Toe Sweep and VR X3X Dual Wide Sole.
Nike, with its new VRS Covert 2.0 fairway woods and hybrids, has adapted the same Fly-Brace design principle that is used in the new VRS Covert 2.0 drivers.
In shadowing Rory McIlroy and putting guru Dave Stockton at a Nike promotional event, our James Achenbach heard one major topic of conversation: putting.
Nike's 2014 VRS Covert 2.0 driver might not look much different on the outside, but its new Fly-Brace technology in the hollow internal cavity gives the clubhead a new stiffness that the company feels is a good thing.
The new Nike RZN golf balls come in four models: Black and Platinum are four-piece balls, while Red and White are three-piece balls.