Photo of James Achenbach

James Achenbach

Associate Editor / Equipment & Technology

James Achenbach has been a newspaper and magazine writer from the day he left the University of Iowa. When Charley Stine founded Golfweek in 1975, Achenbach was working for a newspaper in Sarasota, Fla., and provided stories for Charley’s new magazine. In 1991, Achenbach joined Golfweek as a senior writer and later became an associate editor. He is a self-described golf equipment junkie.
 
• First set of clubs: Wilson irons and PowerBilt woods
• Favorite golf story: Any story about the personalities and eccentricities of ordinary golfers. The everyday golfer is the backbone of the game.
• Best golf shot seen live: The 434-yard drive hit by RE/MAX World Long Drive champ Jamie Sadlowski in the 2008 finals. There was no wind.
• Best interview: JoAnne Carner. Never has there been a Hall of Famer who was so candid, witty, emotional and freewheeling.

Recent
Stories
Tease photo

Notes: Bae's new-ball win, Day's custom 1-iron

Sang-Moon Bae won the HP Byron Nelson Championship with Callaway’s new Hex Chrome+ golf ball, TaylorMade customizes a one-off RocketBladez 1-iron for Jason Day; more.

Tease photo

Achenbach: This anchor drops quietly

As it turned out, there were no changes to the rules proposal to ban an anchored stroke, first presented on Nov. 28, 2012. Tuesday’s tranquil gathering wasn't lengthy, ending after a few predictable questions from journalists.

Tease photo

Word of advice on anchoring rule: Be very careful

Rule 14-1B bans the anchored-swing method but does not ban long or belly putters. Enforcement and interpreting the rule often will boil down to intent.

Tease photo

Cobra eyes wedge market with Tour Trusty

Building off its Trusty Rusty wedge heritage, Cobra Golf aims to become a bigger player in the category with an extensive line of Tour Trusty clubs.

Tease photo

Toy Box: Woods changes driver shaft

Tiger Woods didn’t need his driver much at The Players, but to better tackle a tight TPC Sawgrass course, he switched to a heavier driver shaft for greater accuracy.

Tease photo

Toy Box: Rookie Ernst wins with Ping

Derek Ernst, the rookie winner of the Wells Fargo Championship, had 14 Ping clubs in his bag. He followed fellow Ping staff player Billy Horschel, who won a week earlier in New Orleans.

Tease photo

MPC to re-launch Loomis graphite shaft

Meyer Performance Composites is preparing to re-launch the Loomis graphite iron shaft, which enjoyed its hey-day in the mid-1990s when it boasted Greg Norman and Davis Love III among its users.

Tease photo

Cobra to produce limited-edition U.S. Open driver

A limited-edition Cobra AMP Cell Pro driver will be made to commemorate the U.S. Open. Cobra plans to sell 600 beginning June 1.

Tease photo

Titleist to offer Scott's TVD-K as custom option

Adam Scott won the Masters using a 60-degree Titleist wedge with 10 degrees of bounce. Titleist will now offer that model through custom offerings at Vokey WedgeWorks.

Tease photo

Adams, Tour Edge irons blend performance, price

The Adams Super S and Tour Edge Exotics XCG6 irons may never be used by touring pros, but they're designed to deliver high performance for amateurs. And they're affordable.

More stories