Titleist released the new 714CB and 714MB irons a few months ago. They are designed with accomplished players in mind, and the company says that one of the mandates it received from PGA Tour pros during the prototype phase of development was, “Don’t screw these up.”
The same goes for the Titleist DT SoLo ball. It is not a ball you are going to find on the PGA Tour, but Titleist’s Bill Morgan, senior vice president of golf ball research and development, said his company gets a similar message from users of this distance-oriented, two-piece, ionomer-covered ball.
- Read about the updated NXT Tour and NXT Tour S right here.
- Read about the updated Velocity right here.
“I like to put it this way, DT is my oldest friend,” Morgan said, “and my oldest friend has got a lot of friends in the world. So it’s important to me that I don’t offend my old friend. All I want to do is, very delicately, make it a little better each time.”
In 2014, Morgan and his team set out to do that by adding a spherically tiled, 376-dimple cover pattern to the ball. It is comprised of eight different dimples and creates more uniform coverage that Morgan said makes the DT SoLo slip through the wind more easily, so golfers will maximize distance in blustery conditions.
The core material and compression have not been changed, but it remains the softest, lowest-compression ball that Titleist makes.
The DT SoLo is available in white and optic yellow for $19.99 per dozen.